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Website Creation and Meta Ads Data Analysis

Date

October 2024

Project type

Web Development and Digital Marketing Analytics

Date

ongoing, 2024

This project involved the creation and management of a series of impactful digital ad campaigns for Four Plus One. The campaigns targeted key audiences on Facebook and Instagram, achieving significant results such as:

Over 100,000 reach in a single campaign.
A consistent reduction in cost-per-click by 20%.
Leveraging A/B testing, ad creatives, audience targeting, and placement strategies were refined to enhance campaign performance. Additionally, campaign metrics were closely analyzed using Google Analytics, driving strategic improvements and maximizing return on investment (ROI).

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